InnoMind® Competition

YDC Best Young Entrepreneur Award – ReCouture

ReCouture aims to upcycle unused clothing into treasure, effectively reducing fast fashion's impact on the environment and keeping people's emotional connection with their clothes.

Every day, over 300 tons of textile waste go into Hong Kong's landfills, highlighting the seriousness of the issue. Considering that, we offer DIY workshops and customized clothing makeover mystery box services, combining fashion with memory preservation and environmental responsibility. Hence, we align with the United Nations' 17 Sustainable Development Goals, notably responsible consumption and production. Our professional services and unique mystery boxes can meet customers' needs to keep memories in clothes while being practical. The new and surprising experiences we create fill a gap in today's market. ReCouture is not just a business but also carries a social mission. Our vision is to become a pioneer in Hong Kong making a green lifestyle by making fashion accessible and popular, hoping to reduce carbon footprint and textile waste, we promote sustainable fashion culture.

For more information, please contact dare.to.change@ydc.org.hk

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