InnoMind® Competition

YDC Best Business Idea Award – Petsonal

In this day and age, there is a ceaseless rise of the number of pet owners in Hong Kong. The substantially expanding population rate of pet owners evidently indicates the pet sector has enormous growth potential. Nevertheless, the current development is not yet accelerated on account of the dearth of focus and pertinence in information in which it is unable to fully meet the market demand. In order to facilitate the sustainable development of the industry, Petsonal has adopted a self-created app with a great variety of functionalities that provide comprehensive services. Not only does it help unify the information on pet-friendly facilities in different districts, it also offers pet owners an interactive platform. What makes it special is that it assists in the discovery of lost pets. Most importantly, it serves as a proactive enabler to encourage pet parents to aid one another, which is beneficial to the development of a mutualistic relationship. All of these are incredibly effective in improving the pet industry's inadequacies at present time.

We, Petsonal, on the other hand, strives to be extensively used and to become a keyword in the pet field. Raising social awareness and acceptance of pets with the purpose of resolving conflicts and contradictions between pet owners and non-pet owners has always been our greatest aspiration and ambition. It would be great if we could contribute to the creation of a peaceful and harmonious society.

For more information, please contact dare.to.change@ydc.org.hk

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